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Hybrid clothing shops:

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creativework.keywordsgross profit, hybrid, profitability, revenue
dc.contributor.advisorParrocha, Hernan L.
dc.contributor.authorGapuz, Mark P.
dc.contributor.authorCardona, Hazel Joy A.
dc.contributor.authorGarcia, Irish Scarlet G.
dc.contributor.authorOrdono, Julie Ann C.
dc.contributor.authorRafanan, Jonalyn S.
dc.contributor.chairBayani, Keneth G.
dc.contributor.committeememberGacayan, Daniel B.
dc.contributor.committeememberSiong, Venus D.
dc.contributor.committeememberQuinitip, Tiffany Ruth R.
dc.date.accessioned2026-02-26T05:15:33Z
dc.date.available2026-02-26T05:15:33Z
dc.date.issued2024-05
dc.descriptionFull text
dc.description.abstractThe Clothing industry is undergoing a significant transformation with the rise of hybrid clothing shops, offering a blend of physical and online experiences. This study aims to know whether there is a significant difference on the revenue of e-shopping on local physical clothing store in City of San Fernando, La Union. The study was conducted in registered hybrid clothing shops in City of San Fernando, La Union to analyze the revenue of online platforms integration in their selling operations. Data were gathered from twenty (20) sample respondents through a self-constructed survey questionnaire which encompassed categories (Profile, Target Market, Gross Profit Margin, Profitability) relating to their revenue. The researchers found out that there is a significant difference on the revenue of e-shopping on local physical clothing store in City of San Fernando, La Union. In terms of financial ratios, there is a significant difference on the revenue of hybrid clothing shops.
dc.format.extentix, 74 p.: ill. (col.)
dc.identifier.citationGapuz, M. P., Cardona, H. J. A., Garcia, I. S. G., Ordono, J. A. C. & Rafanan, J. S. (2024). Hybrid clothing shops: Revenue analysis of e-shopping on local physical store in City of San Fernando, La Union. [Unpublished Undergraduate Thesis]. Don Mariano Marcos Memorial State University – Mid La Union Campus, City of San Fernando, La Union. Lakasa ti Sirib, DMMMSU Institutional Repository.
dc.identifier.urihttps://lakasa.dmmmsu.edu.ph/handle/123456789/1117
dc.language.isoen
dc.publisherDon Mariano Marcos Memorial State University – Mid La Union Campus
dc.sdgSDG 8
dc.subjectSOCIAL SCIENCES::Business and economics
dc.subject.ddcCommerce (Trade)
dc.subject.ddcRetail Trad
dc.subject.ddcE-shopping
dc.titleHybrid clothing shops:
dc.title.alternativeRevenue analysis of e-shopping on local physical store in City of San Fernando, La Union
dc.typeThesis
dspace.entity.typePublication
thesis.degree.disciplineCollege of Management
thesis.degree.levelUndergraduate
thesis.degree.nameBachelor of Science in Business Administration major in Financial Management
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