Fundamentals of Analytics (ISBA 101)

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dc.contributor.authorLilan, Rhoda M.
dc.date.accessioned2026-08-13T01:23:26Z
dc.date.available2026-08-13T01:23:26Z
dc.date.issued2020
dc.descriptionModule 1 Introduction to Business Analytics -- Analytics as an Integral Part of the Decision-Making Ecosystem -- Business Users and Their Challenges -- The Foundation of Analytics Descriptive, Predictive, Prescriptive -- Trends in Business Analytics -- Module 2 Overview of Data Mining and Analytics -- Opportunities of Data Mining and Analytics -- The Scope of Data Mining and Data Analysis -- Big Data -- How Analytics Works -- Module 3 Implementing Analytics Solutions -- Analytics Solution Implementing Process Flow -- Opportunity Assessment and Feasibility Analysis -- Data Understanding and Data Preparation -- Design and Build Analytics/Data Mining Solution -- Module 4 Putting It Together–Integrated View of Customers -- Aspects of an Integrated Customer View -- Building a Customer Intelligence Solution -- Best Practices for an Integrated View of Customers -- Model Evaluation, Testing, and Assessment
dc.format101 p.: col., ill.
dc.identifier.citationLilan, R. M. (2020). Fundamentals of Analytics (ISBA 101). [Instructional Materials, Don Mariano Marcos Memorial State University - North La Union Campus, Sapilang, Bacnotan, La Union]. Lakasa ti Sirib, DMMMSU Institutional Repository.
dc.identifier.urihttps://lakasa.dmmmsu.edu.ph/handle/123456789/2328
dc.language.isoen_US
dc.publisherDon Mariano Marcos Memorial State University - North La Union Campus
dc.sdgSDG 4
dc.sdgSDG 17
dc.subjectBusiness Analytics
dc.subjectData Analytics
dc.subjectInformation Systems and Business Analytics (ISBA)
dc.subjectData Management
dc.subjectData Visualization
dc.subjectDescriptive Statistics
dc.subject.ddcManagement of Information and Data
dc.subject.ddcStatistical Methods / Data Analysis
dc.subject.ddcMachine Learning / Data Science
dc.subject.lcshBusiness analytics
dc.subject.lcshData mining
dc.subject.lcshInformation technology—Management
dc.subject.lcshManagement—Data processing
dc.titleFundamentals of Analytics (ISBA 101)
dc.typeInstructional Material
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